Benefits of Global distribution systems
GDS is an online system known as a global distribution system, which has been bridging the gap worldwide between tour operators and travel bookers by providing centralized services covering the bookings of airline tickets, car rentals, hotel rooms, and more.
GDS System (Global distribution system) is a distribution system used by travel management companies and online travel agents to book airline tickets, hotels, cars, and cruises. A GDS system enables the process of automated transactions between third parties and booking agents, which in turn helps in providing travel-related services to the end-users. Global distribution system connects services, rates, and products and services that could be booked in all three sectors of the travel industry.
Benefits of Global distribution systems-
- It’s a unique (and direct) marketing tool.
A global distribution system can be used to market your latest sales message, special offers, and discounts direct to travel agents.
- It improves search positioning.
- Gaining access to a GDS means that travel agents and consumers are more easily able to find your hotel during a search
- It has perfect timing.
The GDS displays your brand messaging and advertising during the search and booking process, which means travel agents are paying attention at exactly the right time. Messages can also be targeted at precise dates and times, by specific destinations
- GDS is highly effective in alluring international travelers. This is the reason why using of GDS among travel agents is growing exponentially every year.
- OTAs have greatly improved the travel shopping experience and convenience for consumers and have increased pricing transparency.
- GDSs enable the retail travel agency and OTA business models.
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